Commitment to Social Responsibility
EMPOWERING LOCAL COMMUNITIES WITH CARE AND COMMITMENT
Uplifting communities through craftsmanship, dignity, and sustainable opportunities - Aalaya’s connection to Moradabad’s artisan villages drives its commitment to fair wages and craft preservation. By fostering sustainable livelihoods, the brand celebrates indigenous artistry while ensuring job security. Beyond business, this dedication reflects a deeper mission of social responsibility. Through ethical practices, Aalaya enhances both artisans’ skills and quality of life.


OUR MISSION & VISION IN COMMUNITY SERVICE
- Skilled artisans keep tradition alive, preserving heritage through masterful craftsmanship.
- Timeless artistry is honoured, giving craftsmen the recognition they truly deserve.
- Fair opportunities uplift livelihoods, fostering dignity and long-term stability for artisans.
- A commitment to craft and community leaves a lasting, transformative impact.
UMMEED
A Helping Hand Education Welfare Society is an industry-led, not-for-profit organization registered under the Societies Act, 1860. Committed to driving meaningful change, it works towards uplifting disadvantaged communities through education, skill development, and sustainable initiatives.

IQRA PUBLIC SCHOOL
Offering unrestricted access to quality education, nurturing young minds with knowledge and opportunity.

AL-SHIFA HOSPITAL
Organizing comprehensive health camps and facilitating access to essential medical treatment.

VOCATIONAL TRAININGS
Specialized skill development fostering expertise, self-sufficiency, and economic empowerment through hands-on, practical training.
DRIVING EXCELLENCE THROUGH KEY INITIATIVES
“Zero Accidents” By promoting zero accidents campaign on shop floor and encouraging workers to participate
“Saathi” A problem solving project where a CFT from all depts and cadres shall be made for providing solutions to the day to day production, quality, planning related problems.
“Rehnuma” A leadership development project for Sr. Management to nominate one person from their team and nurture for becoming a future leader.
“Behtari” A project where we can look for
possibilities of process improvements and waste reduction
“Pak” A learning & development initiative that will educate on issues like ethics, morals, code of conduct, open communication, accountability, accepting ownership.
MEASURING IMPACT ON COMMUNITY
Evaluate sustainability of skills and income programs for lasting benefits to individuals and communities.
Monitor underprivileged youth trained by Ummeed - A Helping Hand initiative. Ensure training meets industry standards.
Evaluating the local community's impact on living standards, skill levels, and economic self-sufficiency.
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